The fact is most of the cuts will come in men's sports because if the cuts come in women's sports, the universities cannot meet the requirements of Title IX. So more popular men's sports will end up being cut before less popular women's sports. Jim McCarthy of the College Sports Council, an advocacy group for men's sports sums Brand's comments better than I possibly could:
"That is utterly disgraceful," said McCarthy. "He knows perfectly well Title IX is going to force schools to target men's sports first. He is asking schools to join him in a whitewash."Regardless of whether Title IX is a good thing or bad thing, Brand has no business encouraging academic institutions to be anything less than honest when it comes to explaining the cuts.